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Educational Tutorials

Tutorials help you address relationship building problems faced by industrial business to business professional service companies.

• Build influence in business ... influence that translates into career opportunity for sales and marketing professionals
  One skill that opens doors you thought you needed a "special membership" but with this you'll get a "VIP Pass".
• Getting Started GOLD Members Tutorial And Tour of Applying Strategic Relations
  How to get the most from a membership to this powerful resource.
• Sales and Marketing Strategy For Industrial Business to Business Firms Who Want Sustainable Growth Today
  What your current sales and marketing strategy isn't doing to help you create sustainable growth.
• Developing Emotional Intelligence In Business With Three Steps
  Methods for improving emotional intelligence in business with both customers and employees.
• Strategies For Outstanding Employee Relationships That Create Powerful Customer Relationships
  What relationships with employees can do to transform your business building efforts.
• Who Else Wants To Be Known By The Right Decision Makers?
  Learn how to use social networking to create business connections that attract opportunity.
• Clearly Communicate your value so that hungry prospects buy your complex solution
  Ways to speak clearly across any marketing medium to create more sales for less.
• How B2B Firms Create Profitable Customers Quickly
  Starting with ethics you can, strategies show you how.
• Are You Cultivating Your Top Customers For Greater Profits? (In Progress) You could be missing up to 82% of sales opportunities if you're not using these strategies.
• Earn A Return On Investment From Customer Relationship Management (In Progress) Provides ways to get more from your CRM investment, without breaking your bottom-line.
• How to Turn BI/CRM into Real Profits (Working Draft)
• How To Create business to business Web Sites That Cultivate Buying Relationships (In Progress)
  Simple strategies information technology and professional services companies can use to improve their web site to create buying relationships.
• Secrets Of Building Stronger Relationships That Grow Your Business (In Progress)
  Attract valuable employees, customers, or strategic partners that make a real difference to your business.
• Improving your Relationship with Profitable Customers (In Progress)
• How Leading Executives Are Building Customer Relationships (In Progress)
• Relationship Marketing Lead Generation Strategies That Grow Your Business (In Progress)
• The Essence of the Magic 1% Principles of Implementation and Growth (Working Draft)
• Methods for Achieving Return on Investment from CRM (Working Draft)
• Defining Business Development in Strategic Relations (In Progress)
• Defining Management Strategies in Strategic Relations (In Progress)
• Strategies for more Profitable Customers (Working Draft)
• Defining Relationship Management in Strategic Relations (In Progress)
• Are You Still Concerned About The Economy? (In Progress)
  How investing in the right relationships improves your own stability, including tips for developing those relationships.
• On Community Relations: Increasing Active Members in Your Club or Organization [With A Hidden Message That Applies To Your Business] (In Progress)
• Handbook for Effective Personal Planning (Coming 2009)
• On Personal Relations: Methods Of Health For Busy Executive (Coming 2008)
  Excerpted from forth coming book A Prescription for Success.

Tutorials provide background support for many of the information products available in our catalog and to coaching program subscribers.

Would you like to see any particular topic covered as it pertains to business relationships? If yes, contact us today with your suggestions.

Working Drafts & Living Documents

These documents are collections of materials organized into easy to follow tutorials. As time permits these documents are updated, enhanced, and answer additional questions members present.

Each document is shaped by the needs and desires of real life sales and marketing managers. If you have any questions about implementation or concepts presented, please ask in the forum.

To unlock access to this wealth of resources, become a member today!

Permission must be requested and granted by individual authors for any use or reproduction of any or all sections of Living Documents, White Papers, Working Papers, or Drafts.