Building Business Relationshipstag:iunctura.com,2012:/columns//32010-06-16T21:25:43ZHow selling professional can stop struggling to create and keep profitable customers, simple strategies that turn every business relationship into profits guaranteed.Movable Type 5.11Getting more buyers calling youtag:iunctura.com,2010:/columns//3.8782010-03-09T22:53:28Z2010-06-16T21:25:43ZHow to seek out and eliminate all the reasons more buyers aren't calling your b2b technical services firm. Exact steps to take to plug holes in your sales process.Justin Hitt
Your product doesn't matter, it's possible no body cares. If you want to be in business, you must move past the "great idea syndrome." If you want sales, then find out where you fall down in your sales process.]]>
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Cold canvassing by email?tag:iunctura.com,2010:/columns//3.8772010-03-03T13:01:10Z2010-06-16T21:25:43ZLearn how to connect with small and medium sized business decision makers using a method that is easy to automate for maximum results in minimum time. Does email canvassing work?Justin HittDo you want more prospects? Opening the door with company "Contact Us" pages can connect you decision makers in smaller to midsized firms. But for maximum results in minimum time it needs to be done the right way.]]>
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Understanding the Mindset of Buyerstag:iunctura.com,2010:/columns//3.8752010-02-24T17:13:52Z2010-06-16T21:25:42ZHow to read the mind of buying customers so that you can quickly convert prospects into sales for your b2b technical services firm. Customer survey insights you can use to understand buying behavior.Justin Hitt
The Internet makes it easier to truly understand the needs and desires of buyers, through this you can motivate them to purchase from you. While this video talks about Internet marketing, Glenn Livingston carefully points out that this kind of understanding can help sell physical products.]]>
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Role of pictures in social mediatag:iunctura.com,2010:/columns//3.8742010-02-17T18:58:42Z2010-06-16T21:25:42ZHow to use pictures in social media to create rapport, increase followers, and some basic rules to observe. Describes ideas for using pictures in your social media marketing activities.Justin Hitt
Whether social media or your website, it's important to have pictures. Great personality pictures provide social proof you exist, that you provide value, and that you have real customers. The pictures you use in social media matter, caveat emptor.]]>
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How to Involve Your Customers in Eventstag:iunctura.com,2010:/columns//3.8722010-02-15T14:46:19Z2010-06-16T21:25:42ZPowerful interaction tools for use with event marketing to capture new insights for greater profits and customer retention. How to show customers you are listening while discovering customer interests.Justin Hitt
Over the last few months I've been collecting insights for getting to know your customers better at events. Your customers know tons about what they want, but it's not always so easy to access that information. That's where event marketing and these useful tips come into play:]]>
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Create Customer Satisfaction Everydaytag:iunctura.com,2010:/columns//3.8682010-01-04T15:46:03Z2010-06-16T21:25:42ZHow to create customer satisfaction early in the selling process that creates more referrals for your sales results.Justin Hitt
Service isn't what you provide as much as what your customers feel they get. sounds kind of soft, however, meeting expectations you or your market sets about products or service lead to delivery satisfaction.]]>
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Using Questions for Sales Answerstag:iunctura.com,2009:/columns//3.8622009-05-28T15:22:15Z2010-06-16T21:25:42ZHow to use frequently asked questions to eliminate prospect objections or questions that may limit your ability to close the sale.Justin Hitt
Before your prospects can become customers, they have certain questions in their mind that need answered. The problem for you, the professional sales person, is that questions brought forward in appointments tend to become objections. This hardly help the sale.]]>
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Are You Paying It Forwardtag:iunctura.com,2009:/columns//3.8402009-05-12T14:54:24Z2010-06-16T21:25:42ZThis one habit pays more than any marketing effort your business can do for building lasting business relationships with your customers, community, and those you serve in business.Justin Hitt
If you want to secure (earn) a lasting business relationships with your customers, community, and really enjoy what you are doing, then give back something. The concept of paying it forward can change your business prospective.]]>
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Why You Need a Marketing Budgettag:iunctura.com,2009:/columns//3.8282009-05-02T15:56:30Z2010-06-16T21:25:42ZThe biggest handicap of most technology services firms is their inability to set aside a real marketing budget, this article addresses that concerns and gives you strategies to fix it.Justin Hitt
In my consultations and interviews with non-clients I often shock them by asking about their marketing budget. Usually I'm paid out of overhead, but without a marketing budget clients are grounded from implementing many of my suggestions. The common responses I get, for not having a clear marketing budget, may surprise you.]]>
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Keeping In Touch with Your House Listtag:iunctura.com,2009:/columns//3.8242009-04-22T14:39:18Z2010-06-16T21:25:42ZDiscover the gold mine already in your hands with an easy to follow strategy that turn names into sales for your technology business.Justin Hitt
Your technology services firm is sitting on a gold mine of information that properly accessed can grow your business. It's your customer or house lists. How to market those you already have on your house list?]]>
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Still Using Manual Web Forumstag:iunctura.com,2009:/columns//3.8172009-04-12T14:48:25Z2010-06-16T21:25:42ZYou have seen this kind of lead generation and thought someone made a mistake, if you do not understand why, you may be missing something very valuable on your business website.Justin Hitt
You visit a website, want to request more information, but all they have is a simple fax back form. Before you dismiss what you see some business-to-business firms doing on-line, you will want to read this article completely.]]>
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The False Relationship Economytag:iunctura.com,2009:/columns//3.8002009-04-02T13:23:01Z2010-06-16T21:25:42ZWhat you need to know about building powerful business relationships on-line using social networking tools to help you understand what your customers want to buy.Justin Hitt
In today's world of social networking and media, many have false relationships with no value, and brag about it. Here's how NOT to waste time with social networking.]]>
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Getting More From Sales Measurementstag:iunctura.com,2009:/columns//3.7942009-03-22T14:22:24Z2010-06-16T21:25:42ZHow to turn simple sales measures into a robust selling system that works for you day-in and day-out to create more sales for your business.Justin Hitt
Tracking daily performance helps improve results, but it takes times and effort. Now that you are measuring daily actions and selling performance, how to do you make this process easier? Here are a few strategies to get you started.]]>
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Deliver with Assurance of Resultstag:iunctura.com,2009:/columns//3.8532009-03-19T21:19:52Z2010-06-16T21:25:42ZA sure fire method to deliver your solution then have it happily accepted and understood by customers to support premium pricing, plus much more.Justin Hitt
My wife and I am buying a house. We've found something that supports our 5 year needs, plus would make a great rental after that. Here's an interesting sales lesson from our choosing a property inspector.]]>
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How to use Infomation Products for Lead Generationtag:iunctura.com,2009:/columns//3.7522009-03-15T14:39:52Z2010-06-16T21:25:42ZYou can attract customers to your business using simple reports and white papers, while positioning your company as a leader in its field.Justin Hitt
Of all the many ways you can promote your industrial or technology service based business, very few consider using information products. Here are some ideas to get you started:]]>
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