At any point you communicate with customers you should collect certain information that improves your ability to serve their needs. While consumers quickly become concern about their privacy, business-to-business customers expect you to use this information to their benefit.
If you collect customer information here are some things to do with it:
/ bi-crm | interaction-points /
By Justin Hitt at August 22, 2003 12:41 AM
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Tracked on February 15, 2005 9:47 PM