Inside Strategic Relations, 6 June 2003 Correction

Correction, Research Survey Address in Last Issue

Dear Subscriber:

In the last issue of Inside Strategic Relations, I offered you a chance to participate in a research study conducted by the Center for Strategic Relations -- however, I provided the wrong web address. The correct address is as follows:

Economic Concerns and Challenges Facing Executives

I encourage your participation in this brief survey assessing executive concerns about economic challenges. The consolidated results of this survey provides input for many of the strategies you read here (or receive in reports as a paid subscriber), personal information is protected under our privacy policy.

In addition, for the inconvenience, I have followed this note with a bonus lesson on how to recover from mistakes and errors in your business without harming business relationships.

If there is anything I can do for you, please let me know.


Justin Hitt
Strategic Relations Consultant, Author & Speaker

Sustaining Relationships through Mistakes and Errors

By Justin Hitt, Strategic Relations Consultant,

Everyone makes mistakes, but mistakes make your company look bad. The mistake itself is not a problem, it's how you handle the mistake is what makes all the difference to business relationships.

Here are a few tips to help you address mistakes in your business:

  1. Correct the mistake quickly and accurately, do not agonize over it.
  2. Accept responsibility for the mistake if appropriate.
  3. Never assign blame to anyone but yourself, it will only make you look worse.
  4. If you cannot fix it, ask the customer what could make it right.
  5. After solving the mistake, document three ways to prevent it from recurring.
  6. Give the customer something of value in addition to solving the problem.

While mistakes are unavoidable, train your people how to recover without harming your investment in the relationship. Look at mistakes as an opportunity to improve, and bring yourself closer to your customers needs.

© 2003 Justin Hitt, All rights reserved.
/ strategic-relations | self-improvement /

Justin Hitt is a strategic relations consultant with the Center for Strategic Relations. He is available for limited consultative support of professional organizations serving other businesses. Call +1 (276) 254-8747 or visit

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