Members | Become A Member | Renew Membership

What your vendor won't tell you about breaking even and profiting from CRM

"... a no nonsense method for action you can use over and over ..."

Discover a simple and easy Tool Kit to recover your CRM application investment. Learn 27 ways to generate money, reduce costs, and get closer to your customers with CRM. Includes step-by-step implementation guidelines to help break even in your customer relationship actions in 18 months or less guaranteed. (more)

This Tool Kit will help you

Produce measurable results for your company:

Gain a sales and marketing advantage

• Save on sales and marketing training by using CRM to identify key customer desires, get more from training by focusing on buying motivators,
• Breakthrough customer relationship management concepts so that you spend more time on measurable actions rather than theory,
• Learn now to get the most out of your CRM solution with cost reduction strategies that work even if you have a web based CRM application,
• Save thousands by avoiding costly CRM consulting, even if you are just building your own solution workflow in house,
• Get CRM implementation strategies that identify key ways to improve customer satisfaction and generate ROI quickly,
• Know exactly what you need so that you save money if you choose a custom CRM solution (and don't make mistakes you can easily avoid),

Reduce CRM implementation time

• Streamline your CRM implementation process to get more done with fewer resources, improve most customer interaction points at a lower cost per end user,
• Discover your own best practices in customer service, strategic management, and turning leads into buying customers,
• Save time with customer market research by bringing together everything you know about the buyers you have into one place ,
• Perform analytic CRM customer data mining with a complete picture of your revenue base, instead of fumbling through mismatched legacy systems,
• Learn which details you must collect from clients to gain sales and marketing advantage over your toughest competition ,
• Uncover sales and marketing strategy that will make more of customer information you already have, plus reduce your cost per acquisition ,

Get more from your CRM software

• Improve CRM application performance by tuning the right areas for your particular organization, even identify key customizations that bring the greatest return,
• Clearly identify profit points in your customer life cycle without additional data collection or time delays for your sales and marketing management,
• Tool Kit exercises focuses each part of your implementation team on actionable tasks with measurable return to your overall CRM implementation,
• Simple and easy strategies to recover your CRM application costs by focusing your implementation efforts were they matter for your business,
• Turn information into action for more profits for your company by using more of what you know about customers today,

Produce a CRM Return on Investment

• Identify the strategies specifically designed to help you break even in the shortest time possible so you spend more time profiting and less time implementing,
• Cost reduction strategies you won't find anywhere else that will help you get more from your customer relationship management application,
• Discover which customer relationship management customizations are necessary for your software to produce the fastest break even,
• Generate small business customer relationship management solutions useful inside of even the largest company for creating ROI,

An unbiased perspective to break even with any size customer relationship investment. Obtain a truthful analysis of CRM implementation from someone other than your vendor.

Table of Contents

Designed as a self guided program to walk your organization through the Customer Relationship Management (CRM) implementation process, even give you valuable tool to carry your project past return on investment. Each section focuses on real measurable action for your company.

Who should use this Tool Kit?

You should read this report if you are:

• A decision maker who has recently purchase or is considering the purchase of a CRM solution for your business and want to recover your costs quickly,
• The executives who want to insure middle management focuses on a solid return on your investment quickly but still create a solution that builds long-term profits,
• A team manager looking to move your team forward to greater return and stay focused even under the pressing demands you face each day,
• Any manager who wants a Tool Kit that jumpstart's team efforts, focusing sales, marketing, and service to turn CRM into a collaborative solutions for measurable returns.
• CRM consultants who want a fool proof strategy to guarantee their clients break-even on their CRM investment so that they have more budget to spend on customization.
• Resellers of CRM solutions who want to train sales and marketing teams on the key questions they should ask before closing a deal to product the greatest return on investment for each client.
• A small business that has already purchased a CRM solution who need helps getting starting for a real measurable returns but doesn't want to hire expensive consultants,
• Any company thinking about improving or upgrading an existing customer management system, who wants to know what questions they should demand of their vendors to guarantee the right solution at the right price.
• The IT manager who wants a vendor neutral guide for planning their own CRM system integration, and who wants the lead number of headaches by using tested strategies and asking the right questions.

Get cost reduction strategies you won't find anywhere else. Find out what CRM can do for your customer relationships. Breaking even on your CRM investment is possible if you now how.

Your Results are Guaranteed

You get all the resources you need to produce a return on investment. In addition, the discussion forum can be used to ask specific questions relevant to your business.

If you apply the exercises in this Tool Kit and don't at least break even on your CRM application investment, just write for a complete unconditional refund. Order today with no risk.

License includes updates for 12-months.

27 Ways to Improve Your CRM Return on Investment (Item# CI1, 42-page, ISBN 0-9721400-3-4)

Authorized changes will be displayed as from "IUNCTURA" on your credit card statement. If you have questions about your order, please call +1 (877) 207-3798, have your order number ready for prompt service.